The client, Alejandro, operates a 17-hectare commercial cherry orchard in Chile’s famous fruit-growing region, the Curicó Valley. His orchard specializes in the high-value Lapins cherry variety, renowned globally.

However, the 1-2 weeks of rainfall before harvest is a grower’s nightmare, as it can cause the cherries to crack, severely impacting their commercial value and rendering them unfit for export.

While Alejandro had seen protection systems on other farms, he had never procured one himself and was therefore highly cautious in selecting a supplier.

The Challenge

1. Lack of User Experience: As a “rookie” user of protection systems, the client had no direct concept of product performance, required accessories, or the final outcome, making his decision heavily reliant on supplier guidance and credibility.
2. Need for Quality Verification: Before investing to cover 17 hectares, the client insisted on seeing and touching physical samples to verify the material’s durability, waterproof properties, and overall quality.
3. Dual Protection Requirement: Besides rain covers for the wet season, the client’s orchard also required shade nets during the hot summer to prevent sunburn, necessitating a supplier who could offer a comprehensive solution.

EyouAgro’s Solution

EyouAgro’s Business Manager, Nicole, accurately identified the client’s cautious and detail-oriented nature and implemented a steady, multi-step strategy to guide the partnership to success.

1. Step 1: Building Initial Trust with Professionalism & Patience. In the initial communications, Nicole not only answered the client’s questions about rain covers in detail but also proactively explored his needs for shade nets and accessories, demonstrating our comprehensive approach. She responded quickly to his request for samples and patiently guided him through the PayPal payment for international shipping.
2. Step 2: Winning the Final Decision with High-Quality Samples. Once the samples arrived in Chile, Alejandro and his team conducted a careful evaluation. They were deeply impressed by the strength and waterproof qualities of the rain cover film and the durable weave of the shade netting. The tangible, high-quality samples became the key factor in dispelling the client’s doubts and prompting him to place the order.
3. Step 3: From Order to a Successful Orchard Installation. After receiving the full order for 17 hectares, we completed production and delivery on schedule. When the goods arrived at the port of San Antonio, Chile, Alejandro’s team, with our remote guidance, successfully completed the entire system’s installation before the rainy season began.

The Result & Value

The value of the EyouAgro solution was proven in the very first season after installation.

In September, just as the cherries were reaching maturity, an unseasonal rainstorm hit the region.

• Significant Economic Return: While other orchards in the area suffered losses from cracked cherries, Alejandro’s orchard was perfectly protected by the EyouAgro rain cover system. By his calculations, the rate of premium, export-grade fruit was a full 25% higher than in previous rain-affected seasons, a direct translation into a significant profit increase.
• Building Confidence: This successful experience gave Alejandro immense confidence in crop protection systems and deeper trust in EyouAgro’s professional capabilities and service.
• The Start of a Long-Term Partnership: Alejandro was extremely satisfied with the result and expressed that he now views EyouAgro as a long-term partner for his orchard’s protection needs.

Conclusion

For growers who are new to crop protection systems, a supplier’s guidance, transparency, and the reliability of the product itself are paramount.

EyouAgro is committed to helping every client eliminate doubt and make wise investments through our “sample-first” strategy and end-to-end professional support.

We deliver not just a product, but a promise of a secure and bountiful harvest.